Published: Fri, March 16, 2018
Industry | By Kenny Hampton

Android Wear is officially now Wear OS by Google

Android Wear is officially now Wear OS by Google

As of today, Google has officially changed the name of their wearable OS from Android Wear to Wear OS, simultaneously changing the Android Wear logo to a multi-colored "W".

Although Android has something of a bad reputation regarding security, Google has been working to improve it and a study by Skycure a year ago found that iOS malware was growing at a faster rate than Android malware, although it noted that Apple is ruthlessly efficient at stamping it out on the App Store. However, this might confuse readers that with the name change, will Google be introducing new and exciting changes to the operating system like it did if it would release Android Wear 3.0? It's focusing on paying freelance bug hunters more money, requiring phone makers to agree to more regular update schedules and employing Google Play Protect (launched in May) to scan devices for apps it knows are bad and mitigate the risk. More recently, security researchers this past January discovered a particularly sophisticated piece of Android malware called Skygofree with "never-before-seen" spying capabilities.

However there's just a hint that Google is hoping to pivot Wear OS into more wearable form factors. Traditionally Android Wear has powered only smartwatches and with Baselword (an annual watch and jewellery show) starting next week hopefully we will see a few new wearables, perhaps even ones with all of the Wear 2.0 features included. It even has a new "Make every minute matter" slogan. If you are big into fitness, you might find some value, but for the most part, these devices are nothing more than a way for companies to grab cash from consumers as the smartphone market slows.

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Of course, it's entirely possible that you might miss the new branding on the site, as it's in small letters in the top-left corner.

The new brand will be available with a new software update on the companion apps for Android and iOS, as well as on your watches in the coming days.

We aren't sure what else has changed, outside of the branding.

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